Sapphire Delivers Signage for Europe’s Largest Go Outdoors Store in York

Sapphire collaborated with Go Outdoors to help create the largest outdoor retail store in Europe, located in York. The impressive new store officially opened its doors at the beginning of September, bringing together some of the biggest names in outdoor adventure retail.

The Go Outdoors York store features a wide range of well-known brands, including Naylors Equestrian, Leisure Lakes Bikes, Fishing Republic, and the Jessops Discovery Store, alongside many more outdoor and adventure specialists.

Sapphire worked closely with the Go Outdoors team throughout the project to deliver high-quality signage that would bring their flagship store to life.

The York store highlights a diverse range of signage solutions designed and produced by Sapphire. The installation includes:

  • 9.6M wide built up illuminated letters
  • Large digitally printed window graphics
  • Illuminated and non-illuminated soft image canvases
  • Built-up acrylic letters
  • Custom wallpaper graphics

Each element was carefully designed and manufactured to create a striking visual experience for customers visiting the store.

With such a wide variety of signage on display, every department at Sapphire played a role in delivering the project. The Go Outdoors York store is a true showcase of the full range of signage expertise Sapphire provides, all produced to the highest quality standards and delivered within the client’s deadlines.

Despite the tight turnaround and challenges along the way, the Sapphire team worked tirelessly to ensure a successful installation — and the results speak for themselves.

Want to see the work in person? Head down to the Go Outdoors store in York and experience the signage first-hand.

For more information about expertise in signage or if you have a project you would like to discuss, contact us today and a member of our team will be in touch.

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